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Real Wealth Is Having People to Share Life With

1 day ago
3 min read

I've been thinking about how our idea of wealth changes throughout life.

Initially, it usually has to do with what we can access: the right places, rare experiences, objects that few can afford, the environments where certain people circulate.

A red-haired child leaps smiling through mud on a farm, with dirty boots, a fence, a barn, and a blue sky in the background.

But there comes a point when perhaps the question stops being " what can I have? " and starts being " who do I want to experience all of this with? "

Because there's a huge difference between conquering a place where everyone wants to be and building a place where the people you love want to stay.


And perhaps that's where a much more interesting definition of wealth begins.


When does the definition of luxury start to become too narrow?

But I've been thinking that perhaps there comes a point in life when that definition starts to feel too small.


Because money buys access.

Buy comfort.

Buy time.

Buy extraordinary experiences.

Buy a beautiful house, an unforgettable trip, a huge table to entertain guests.

The only people who wouldn't buy it are those you'd want sitting in it.


And perhaps that's precisely where our idea of wealth begins to change.

People dine at a long table outdoors in a sunny field, with glasses and plates, in a relaxed atmosphere.

Lately, I've observed how very different people use money to try to fulfill the same human need: belonging.


Is being close to the right people the same as being close to those who matter?


There's a significant difference between wanting to be around the right people and building a life around the people who matter. They seem the same. They're not.

You can live in the same place, frequent the same restaurants, belong to the same clubs, and participate in the same conversations. You can share zip codes, schedules, and even interests.


A boy sits on a tree branch, swinging his legs in the forest, in a playful and free atmosphere.

Still, you may not share your life.

Proximity is not the same as intimacy.

Access is not belonging.


Why has creating context become the most interesting decision?


Perhaps that's why some of the most interesting decisions I see in people who have already achieved a lot aren't related to achieving even more. They're decisions about how they want to live what they've already achieved. Less about increasing wealth and more about creating context.


A setting for friends to gather. For families to socialize. For children to grow up together. For long meals, leisurely conversations, and places people want to return to.

Four boys, covered in mud, smile and hug each other outdoors in front of a tree, in a black and white photograph.

And I especially like thinking about children.

In an era where luxury is often associated with what needs to be seen, there is something profoundly sophisticated about the image of children running together, getting dirty with soil, without having any idea how much the land where they are playing costs.


They're not impressed by the address. They're just living.


What if luxury were precisely what it includes?


Perhaps we've spent too much time associating luxury with exclusion. With what few can afford, few can access, and few can display. But some of the rarest forms of wealth work in exactly the opposite way.

Children climb a large oak tree, viewed from below among thick trunks and branches in the sun, in an atmosphere of adventure.

A friendship that has lasted for years.

People you can call without having to explain who you are.

Families who wish to remain close.

Someone to share good news with even before publishing it.

A full house not because there was an event, but because people enjoy being there.

A table where nobody is trying to sell anything to anybody.


This is rare.

And rarity has always been one of the characteristics of luxury.


Perhaps the true sign of prosperity lies not only in the number of opportunities someone has managed to create for themselves, but also in the ability to transform some of those opportunities into spaces of belonging for other people.


Who do I want by my side when I get there?


At the beginning of your professional life, it's natural to want to achieve something. To reach certain places. To meet certain people. To be part of certain circles. After some time, perhaps a more interesting question arises: who do I want with me when I get there?

Four boys sitting on a bench, eating popsicles, in a black and white photo, with relaxed expressions.

Because earning a place is one thing.

Building a life that other people would also want to live in is something completely different.


And perhaps that's the kind of luxury that no amount of money, by itself, can buy.

Having someone to share life with.


Have a good Tuesday.


 
 
 

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Let's start from the beginning.

signal over noise

SAO PAULO / BRAZIL

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